Social Mobility

Flipside

A lack of socioeconomic diversity is a key problem in our industry.

The creative sector lags behind in key areas. For example, only 24% of the creative sector in London comes from Black, Asian, Minority Ethnic (BAME) backgrounds, compared to 36% of the general workforce. Research conducted by the Design Council last year found that 78% of the overall design workforce is male, while 87% are white.

What’s more, research from the DCMS (Department of Digital, Culture, Media and Sport) shows that 89% of those working in digital in the UK are white, while over 60% are men.

Additionally, some 62% of UK creative sector employees hold a university degree, compared to 34% in the wider population, and 95% of London based creative sector employees come from an advantaged background.

Beyond's Solution

Beyond is a founding partner of Flipside, a talent development and exposure programme in the digital sector for young people resident in the boroughs of Newham, Tower Hamlets, Hackney and Waltham Forest who are currently:

  • Aged between 18 and 25.

  • Unemployed or underemployed (i.e. not having enough paid work, or not doing work that makes full use of their skills and abilities).

  • Not in full-time education or training.

Within this, there is an expectation that 70% of Flipside participants will be recruited from groups traditionally underrepresented in the digital industry, including non-graduates, women and non-binary people, people from Black, Asian and ethnic minority backgrounds, and neuro-diverse people.

Flipside provides participants with a 3-month, training programme designed to be experiential, practical, collaborative and broad.